Launch Team Training
I have participated in over 425 Launch Teams since 2012 when I began reviewing for Launches with WaterBrook Multnomah, a division of Penguin Random House Publishers and remain on their team to this day. I’ve also been on other publishing company launches as well as teams run by individual authors. I’ve participated on launch teams that were extremely successful and others that were definitely not!
From the knowledge and experience I’ve acquired, author friends have asked me for assistance with their teams over the last several years. And that is how The Launch Team Geek evolved. I now work directly for authors and their launch teams. I’ve managed authors’ teams myself and also helped several authors organize and assist them run their Launch Teams. I’ve been able to find a sweet spot I feel is effective to run an efficient launch team.
I’ve also taught about launch teams at several conferences over the past seven years. Those include: Blue Ridge Mountains Christian Writers Conference, ACFW, Asheville Christian Writers Conference, Carolina Christian Writers Conference, ACFW-VA Royal Writers Conference, Write His Answer Writers Conference and Kentucky Christian Writers Conference. I’ve also taught launch classes at local writing groups in person or via Zoom.
Beginning in 2027, besides teaching, I will only be offering two options for Launch Teams listed below:
The first option is my book I have written, Launch that Book, which is my entire process of how I have managed teams for over eight years. 
To purchase Launch that Book, here is the link to Amazon: https://amzn.to/4xTcBZC
It is also available on:
Barnes & Noble: https://bit.ly/3XMENga
Books A Million: https://bit.ly/4iTzUMk
Kobo: https://bit.ly/44LYZ5O
Walmart: https://bit.ly/4hljI7e
Joseph-Beth Booksellers: https://bit.ly/4hlmcm1
The second option is the Train Me Plan:
Do you have some knowledge of creating graphics, keeping momentum going with a team but need some guidance on when to do what during a launch process? I offer 75-minute Zoom sessions to answer the questions you have on where to get started and then where to go from there. If you need a little extra assistance on getting started with your Launch Team, I can help you! Whether you want one session or find you need a little more, this plan can assist you with managing a launch team session.
I highly recommend you buy the Launch that Book first, and read it before we set up a training plain. That way you can pinpoint parts of managing a launch team you need extra focus. I’ve done this with many authors, and at the end of their launch, they’ve reached out and said, “Tammy, you were right, this wasn’t as stressful as I thought it would be!”
You, too, can have total control of your launch team session and your stress with having the timeline and checklist to get it organized before you start!
For further questions, email me at launchteamgeek@gmail.com
A few recommendations from some of the authors I’ve served as team manager:
“Launching a book is such an exciting time. I love interacting with my readers and getting to know the members of my launch team. As much as I enjoy that aspect of the process, I simply don’t have the time or creative energy to spend on the behind-the-scenes work that is required for a successful launch. Tammy takes care of everything! She managed my FB page, all communication with team members, and handled any issues that came up. My launch coincided with a book deadline, so there was simply no margin in my life for anything extra. Tammy took the book launch stress completely off my plate! I wouldn’t want to launch a book without Tammy’s expertise and management!”
Lynn H. Blackburn, award-winning, bestselling romantic suspense author
“I’ve used Tammy for two launch teams thus far and she’s getting ready to do the third. I can’t say enough good things about her organization and attention to detail in putting together the team. She does a fabulous job. If you need a leader for your launch, Tammy is the one you want!”
Lynette Eason, award-winning, best-selling author
“I’m hopeless at marketing my own books. Tammy took the work and stress completely off my shoulders, keeping the launch team motivated, engaged, and active. She’s a wonder and a great asset for any author.”
Carrie Stuart Parks, award-winning, best-selling author
“Tammy Karasek combines detailed book launch experience with her creativity to guide authors and their team to a systematic way to push new books into the market. She stirred a lot of action and reviews for my new Book Proposals That Sell (the Revised Edition).”
Terry Whalin, bestselling author of more than 60 books
“Tammy was recommended to me by a fellow author, and I am so glad I found her. I could not have done the book launch without her. From the minute she agreed to head up the launch for AMONG THE INNOCENT, I knew the team was in good hands, and I had a weight lifted from my shoulders. She handled everything and all I had to do was write. Tammy is amazing and I will definitely use her again for future launches. I would recommend her to anyone who needs help with launching their book. She will make your life so much easier!”
Mary Alford, USA Today Bestselling Author
“Tammy’s professionalism, joy and industry knowledge made launching this book one of the least stressful experiences of my career. I will use her services again and again!”
Sandra Vosburgh, Author Scandal at Stonecroft and The Death Collector
“Tammy was amazing to work with. I would highly recommend her to anyone looking to launch their book! She is incredibly knowledgeable and definitely an authority in her field. I will definitely be working with her again on my next campaigns.”
Mark David Pullen, Author of The Oasis King
“Tammy did an amazing job of managing the entire launch process. She made it very easy for me so that I didn’t have to add a lot of new duties into my already busy schedule. I think she’s done amazing work.”
Tracie Peterson, ECPA, CBA, and USA Today best-selling author of over 110 books
“Honestly, I thought it was one of the best book tours I’ve had in my career. Thank you so much. I really thought there was a lot of engagement and creativity in posting. I’m still seeing posts two months later.”
Rachel Hauck, NY Times, USA Today, & Wallstreet Journal bestselling author of over thirty novels.
“You were amazing. I was thrilled with everything.”
Cindy K. Sproles, award-winning author, speaker, and Co-Director of the Asheville Christian Writers Conference
“Tammy Karasek is a joy to work with. There’s no way I could have enjoyed a successful book launch without her. Her expertise is indisputable and her efforts are indispensable.”
Bob Hostetler, award-winning author, editor, speaker and literary agent

