Launch Team Plans   

I have participated in over 340 Launch Teams since 2011 when I began reviewing for Launches with WaterBrook Multnomah, a division of Penguin Random House Publishers and remain on their team to this day. I’ve also been on other publishing company launches as well as teams run by individual authors. I’ve participated on launch teams that were extremely successful and others that were definitely not!

From the knowledge and experience I’ve acquired, author friends have asked me for assistance with their teams over the last several years. And that is how The Launch Team Geek evolved. I now work directly for authors and their launch teams. I’ve managed authors’ teams myself and also helped several authors organize and assist them run their Launch Teams. I’ve been able to find a sweet spot I feel is effective to run an efficient launch team.

I offer three types of plans to help authors in what best fits their needs: 1) the Train Me Plan, 2) the Short on Time or Quick Launch Plan and 3) the Manage a Full Launch Plan.

Train Me Plan

Do you have knowledge of creating graphics, keeping momentum going with a team but need some guidance on when to do what during a launch process? I offer one-hour Zoom sessions to answer the questions you have on where to get started and then where to go from there. If you need a little extra assistance on getting started with your Launch Team, I can help you! Whether you want one hour or several hours, this plan can assist you with managing a launch team session.

Quick Launch Plan 

This plan is for the author that will launch a book within the next month or so. In this plan, here is some of what I will do for you over a three to four-week session:

• A Zoom call with author to walk through quick launch session process.
• Create an application for the author to place in their newsletter and or social media to gather a team to help spread the news of the release.
• Provide weekly graphics with clear instructions to the team via email only.
• Educate and equip team on proper reviews.
• Encourage team to leave reviews where the book is listed for sale by author or publisher.

Manage My Team Plan

So what is in this “Manage my Team” plan? Here are a few highlights of what I will do:

• A Zoom call with author to walk through launch session process.
• Create an application and use specific parameters to select a team and include the author in the final selection.
• Create a Launch Team application and give author the application link for their newsletter or social media sites to advertise the team search.
• Use two forms of communication with the team regularly.
• Create and provide several specific shareable graphics for the team to promote the author’s book.
• Consistently check in and cheer on the launch team. I love this part!
• Instruct the team on social media posting dos and don’ts.
• Help team understand proper review strategies.
• Discuss with author team incentives, end of launch session swag,
• Engage and pump up the team on Amazon review day!
• Be available via email for the author and the team for any questions that should arise during office hours Monday-Friday 9am-4pm EST.

Full Launch and Crew Plan

This plan is the Quick Launch Plan and Full Launch Plan combined. In this Plan you will have the benefit of having the Full Launch Team working through the Facebook Group as well as the Email only Crew sharing text and graphics one to two times per week during the launch session.

 

Also, another option is my book on Launch Teams which released on 11/19/23 It is my entire process written out for the author step-by-step! Launch that Book by Tammy Karasek.

**NOTE: This book has gone out of print (for now!) as of December 2, 2024 with the closing of the publisher. I do have a limited amount of the books if you are interested in a copy – email me: launchteamgeek@gmail.com (Book is $12 which includes tax and shipping).

For further questions about my services and pricing—or the book—email me at launchteamgeek@gmail.com

A few recommendations from some of the authors I’ve served:

“Launching a book is such an exciting time. I love interacting with my readers and getting to know the members of my launch team. As much as I enjoy that aspect of the process, I simply don’t have the time or creative energy to spend on the behind-the-scenes work that is required for a successful launch. Tammy takes care of everything! She managed my FB page, all communication with team members, and handled any issues that came up. My launch coincided with a book deadline, so there was simply no margin in my life for anything extra. Tammy took the book launch stress completely off my plate! I wouldn’t want to launch a book without Tammy’s expertise and management!”

Lynn H. Blackburn, award-winning, bestselling romantic suspense author

“I’ve used Tammy for two launch teams thus far and she’s getting ready to do the third. I can’t say enough good things about her organization and attention to detail in putting together the team. She does a fabulous job. If you need a leader for your launch, Tammy is the one you want!”

Lynette Eason, award-winning, best-selling author

“I’m hopeless at marketing my own books. Tammy took the work and stress completely off my shoulders, keeping the launch team motivated, engaged, and active. She’s a wonder and a great asset for any author.”

Carrie Stuart Parks, award-winning, best-selling author

“Tammy Karasek combines detailed book launch experience with her creativity to guide authors and their team to a systematic way to push new books into the market. She stirred a lot of action and reviews for my new Book Proposals That Sell (the Revised Edition).”

Terry Whalin, bestselling author of more than 60 books

“Tammy was recommended to me by a fellow author, and I am so glad I found her. I could not have done the book launch without her. From the minute she agreed to head up the launch for AMONG THE INNOCENT, I knew the team was in good hands, and I had a weight lifted from my shoulders. She handled everything and all I had to do was write. Tammy is amazing and I will definitely use her again for future launches. I would recommend her to anyone who needs help with launching their book. She will make your life so much easier!”

Mary Alford, USA Today Bestselling Author

“Tammy’s professionalism, joy and industry knowledge made launching this book one of the least stressful experiences of my career. I will use her services again and again!”

Sandra Vosburgh, Author Scandal at Stonecroft and The Death Collector

“Tammy was amazing to work with. I would highly recommend her to anyone looking to launch their book! She is incredibly knowledgeable and definitely an authority in her field. I will definitely be working with her again on my next campaigns.”                                         

Mark David Pullen, Author of The Oasis King

“Tammy did an amazing job of managing the entire launch process. She made it very easy for me so that I didn’t have to add a lot of new duties into my already busy schedule. I think she’s done amazing work.”

Tracie Peterson, ECPA, CBA, and USA Today best-selling author of over 110 books

“Honestly, I thought it was one of the best book tours I’ve had in my career. Thank you so much. I really thought there was a lot of engagement and creativity in posting. I’m still seeing posts two months later.”

                               Rachel Hauck, NY Times, USA Today, & Wallstreet Journal bestselling author of over thirty novels.

“You were amazing. I was thrilled with everything.”

        Cindy K. Sproles, award-winning author, speaker, and Co-Director of the Asheville Christian Writers Conference

“Tammy Karasek is a joy to work with. There’s no way I could have enjoyed a successful book launch without her. Her expertise is indisputable and her efforts are indispensable.”

                                                                    Bob Hostetler, award-winning author, editor, speaker and literary agent